Max Confirms Spring Launch In Turkey; French Scripted Originals Revealed

deadline.com:

Warner Bros Discovery’s Turkish content chief Deniz Şaşmaz Oflaz has confirmed Max will launch in Turkey. The international streamer will replace WBD’s existing service, BluTV, which is acquired in full last year.

During a panel at Content London, Oflaz revealed the switchover would happen in spring 2025 said her team was “working heavily on the changes.” The BluTV team will begin informing local subscribers about the changes in coming weeks, with the new-look services combining existing originals and acquisitions, with Max’s library of Warner Bros movies, DC Universe shows, HBO content and more from the kids and docs genres.

The switch had been heavily suspected since the BluTV acquisition. WBD said details on launch date and pricing would follow “closer to launch.” BluTV had launched in 2016 and five years later struck an agreement to carry Discovery+, with WBD predecessor Discovery buying 35% of the streamer in the process.

WBD then bought the rest at the end of 2023. According to WBD, the Turkey launch will put Max at 74 markets with over 110 million subscribers, having added 14 million this year.