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'Loki' Scores Record High Viewership - Ratings Revealed!

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Loki is huge! The Marvel series starring Tom Hiddleton made its debut on Disney+ on Wednesday (July 9), and it’s safe to say it’s a hit. Click inside to read more… Loki brought in a viewership of 890,000 from U.S.

households, according to SambaTV, marking “the largest US premier-day audience for any of Marvel’s Disney+ shows.” It beats out The Falcon & The Winter Soldier, which began at 759,000, and WandaVision, which started at 655,00.

It also surpasses the 4-day premiere weekend of Cruella on Disney+, although that was only available to subscribers at $29.99. “Clearly, the growing number of household tuning in on day 1 proves that the Marvel Disney+ series are growing in momentum,” the report noted.

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