Logan Paul’s PRIME energy drinks put kids’ hearts at risk with caffeine: experts

nypost.com:

demanding the FDA investigate.The energy drink has a whopping 200 mg of caffeine per 12 ounce can — an 8.4 ounce can of Red Bull has 80 mg.

Schumer said: “Buyer and parents beware, because it’s a serious health concern for the kids it so feverishly targets.”Temple was shocked when the other kids made a big deal out of her son’s prized beverage.“It made him seem cool,” she told The Post. “Kids were going crazy for it and saying, ‘PRIME, PRIME, PRIME…’ How do they even know about it?”Besides being a mom, Temple has a PhD in neuroscience and worked on studies involving children and caffeine at University of Buffalo where she is a professor. “I wouldn’t have let him get the drink with caffeine,” Temple said. “He got the hydration one” – there is a PRIME energy drink, which debuted in January 2023, and a PRIME hydration drink, which came a year earlier – “but I’m not happy that there is a version with 200 mg of caffeine, aimed at children.” A preview for an upcoming commercial for PRIME Energy has the hallmarks of a viral TikTok video: messy stuff being thrown at the commercial’s drink-chugging star and urgent narration.In studying more than 100 children, Temple continued, “We found that there is a strong desire to continue drinking the caffeinated beverage and, if consumed later in the day, it could impact a child’s ability to fall asleep.

If a kid, with a small body, has a few cans, it can make him jittery or cause him to throw up.”Dr. Edith Bracho-Sanchez, primary care pediatrician at Columbia University Irvin Medical Center in Manhattan, shares the concern. “The main concern is how appealing it is to children,” Bracho-Sanchez told The Post, referring to the brightly-colored cans with flavors including blue raspberry,.