Levi's iconic £100 501 jeans loved by Hailey Bieber are now on sale for £37

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When it comes to jeans, there are few brands quite as iconic as Levi's.The denim retailer has been making jeans for more than 150 years and it was responsible for creating the first ever pair of jeans - the Levi's 501s.They may have been made back in the mid-1800s, but the 501s are still one of the best-known and one of the top bought jeans in the world, and although they usually retail for around £100, thanks to Amazon's Prime Day sale you can now get your hands on them for £37.The Levi's Women's 501 Crop Montgomery Baked are now available for a greatly reduced price, with 28 different colours to choose from.

It's worth noting that some shades are a little more expensive than others, however even the priciest pair are still £50, saving you at least 50% depending on which one you go for.

Amazon Prime Sign Up Free Amazon Prime membership Fancy exclusive Prime Day discounts and free takeaway delivery? Access to Deliveroo Plus is one of a host of advantages of Amazon Prime membership, including and perks on Hello Fresh, music, books and Prime Video.

Usually £8.99 a month, you can now get a 30-day free trial to get access to the latest deals. Free Amazon Get Prime here Made from 100% cotton, the 501 jeans have a stiff, structured fit that means they hold their shape without stretching or sagging, no matter how many years you wear them for.The jeans still have the same signature shape which is fitted through the hips and legs, before tapering into a straight leg fit that's both flattering and stylish.