EXCLUSIVE: Following a nearly week long competitive bidding war that saw five bids from various suitors that included theatrical distributors and streamers, the comedy package The Fifth Wheel starring Kim Kardashian has sold to Netflix.
In recent days the number of bids got cut from five to three with Netflix finally giving the winning offer right after Thanksgiving that won over Kardashian and co-writers Paula Pell and Janine Brito.
Pell will produce with Kardashian. Sources tell Deadline Kardashian has been very hands on in the process to sell the female-driven comedy, appearing at each meeting to deliver the pitch and the studios are lining up to get in business with Kardashian.
Logline is under wraps but Kardashian will play the eponymous “fifth wheel” alongside a female ensemble cast. What is so unique about how this package came together, was the speed of where in many cases it takes months this was days starting with Pell and Brito coming up with the idea and then pitching Kardashian almost immediately after the strike ended.
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