Kid Laroi and Monsta X to Headline Nickelodeon’s First NickFest Music Festival at Rose Bowl

variety.com:

Chris Willman Senior Music Writer and Chief Music CriticNickelodeon is extending its brand to produce the channel’s first full-on music festival, to take place over two days at the Rose Bowl in Pasadena Oct.

22-23, with the Kid Laroi and K-pop group Monsta X as the headliners and support acts including Beabadoobee, 24KGoldn, Alec Benjamin and Joshua Bassett.General admission tickets are $115 plus fees for a single day or $175 for both.

VIP tickets that include separate viewing areas and food vendors are $220 for one day or $360 for two. Tickets go on sale to the general public July 26, preceded by a pre-sale for American Express Platinum cardholders beginning this Wednesday.The festival will include appearances by some of the channel’s non-singing stars, and “experiences” related to shows like “SpongeBob Squarepants,” “Teenage Mutant Ninja Turtles” and “The Loud House.” But the fest’s website emphasizes that “NickFest is first and foremost a music festival.” Given the family-friendly nature of the channel and festival, the booking of the Kid Laroi as headliner could prove interesting, given the prevalent R-rated language in his music.

Nearly every song on his debut album, “F*ck Love,” contains healthy amounts of profanity, with many also including testimonials to the benefits of Hennessy or other substances (sample lyrics: “Don’t give a fuck, let’s get drunk and then fuck, fucked up”).