Kid Cudi “not flattered” by TikTok meme but urges fans to “keep doin your thing”

completemusicupdate.com:

TikTok has now become such a key driver in music discovery and music marketing that some artists are writing songs with virality on the social media platform in mind.

But not everyone loves it when the pesky TikTokers pick up on one of their tracks. Over the weekend, Kid Cudi announced that he’s “not flattered” at all that his song ‘Day N Nite’ has become a meme.It’s not the first time one of his tracks has become popular on TikTok, but on this occasion he’s not especially happy that the way the track being used.

The meme takes a line from the song, but cuts out lyrics dealing with the death of his uncle and feelings of regret at not patching up differences before he passed away.In the TikTok trend, users are seen mouthing the line “now.