Kevin Hart's Super Bowl Commercial for Sam's Club Shows Off New Scan & Go Feature

justjared.com:

Kevin Hart is taking a scan. The 42-year-old star appears in Sam’s Club’s 2022 Super Bowl ad, which premiered on Sunday (February 13). Click inside to read more… In the ad, he shows off the “Scan & Go” Sam’s Club app that allows customers to scan the barcodes of items and pay for it as they are going through the store to avoid a line.

He walks around feeling like a VIP, as one of Sam’s Club employees remarks that he is “doing it again.” “The timing was right for us.

Sam’s Club has had extraordinary momentum through our last reported quarter; in Q3 we recorded our seventh consecutive of double-digit comps and reported that membership is at an all-time high.

It was time for us to highlight our brand on a bigger stage, and the biggest football game of the year gives us the perfect opportunity to reach an incredibly diverse audience of viewers,” said the company’s Tony Rogers in a release.