Kamala Harris campaign launch Taylor Swift-themed ads after endorsement

nme.com:

Kamala Harris has launched various Taylor Swift-themed adverts after the singer formally endorsed her earlier this week.The Democratic National Committee (DNC) launched billboards in New York City and Las Vegas today (September 13) reading ‘We’re in our Kamala era!’ and ‘A New Way Forward… Ready For It?’.According to People, the NYC billboard is located 22 stories above the iconic red steps in Times Square, a possible reference to Swift’s songs ’22’ and ‘Red’.Meanwhile, one of the billboards in Las Vegas features a photo of Trump with the caption “Exhausted with this guy?”In a statement, DNC communications director Rosemary Boeglin said [via The Week]: “As we drive the contrast between Vice President Harris’ New Way Forward and Donald Trump’s Project 2025 agenda, which would rip away reproductive rights and rig the economy against working families, we’re reminding voters that it is critical to speak now to dump Trump and enter our Kamala era.”The Democratic National Committee release Taylor Swift-inspired ads for Kamala Harris’ campaign.The ads will be displayed in Times Square and the Las Vegas Strip.

pic.twitter.com/zm7TfenYDo— Pop Crave (@PopCrave) September 13, 2024Swift’s post endorsing Harris directly caused a sharp spike in voter registration.