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Joe Wicks has last laugh with '£1m book deal' after coronavirus lockdown PE lessons
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mirror.co.ukFitness guru Joe Wicks is having the last laugh over pals who mocked his videos – as he’s set to land a £1million book deal.
Insiders say publishers are now desperate to cash in on the massive YouTube fame of the man dubbed Britain’s PE teacher. Social media star Joe’s profile rocketed after millions of locked-down Brits joined in with his morning fitness sessions.
An industry source said: “Publishers know, with the huge success of being the nation’s PE teacher, he’s now a household name and they are desperate to tap him up to release his own range of children’s books in time for Christmas this year. “He has become a very familiar face with thousands of kids and is to PE what Jamie Oliver was to school dinners.
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