Jennifer Lopez readies beauty line launch

hollywood.com:

Jennifer Lopez is poised to boost the celebrity makeup industry by unveiling her own namesake beauty brand.The Hustlers superstar, who is nicknamed JLo, teased the new venture with a series of Instagram snaps on Sunday (August 23, 2020).“Sunset glow… #JLoBeauty coming soon,” she captioned the images, taken as she relaxed in a porch chair and admired the sunset.In the photos, the singer/actress had her hair pulled back in a bun as she modeled a smoky brown eyeshadow, bronzed cheeks, and a nude lip gloss.JLo previously hinted at a top-secret project last week (ends August 21, 2020), when she shared a picture of herself in the makeup chair, preparing for what appeared to be a big photoshoot.“Don’t want to keep you all waiting too much.