‘Jailer’ & ‘Gadar 2’ Break Out: Indian Films, A Theatrical Staple, May Boost Profile As Strikes Continue – Specialty Box Office
deadline.comJailer, the Tamil-language action thriller with one of India’s most enduring stars, blasted off to circa $2.56 million on 450 screens, hitting the top ten at the box office this weekend, according to Comscore.
Bollywood (Hindi), Tollywood (Telugu) and Kollywood (Tamil) pics, which open day-and-date in India, occasionally cross over to general audience, especially following the RRR global phenomenon last year.
Even when they don’t, Indian communities Stateside turn out loyally en masse the first weekend, the more hype and better the reviews locally, the bigger the box office here.
The first week is usually the bulk of the run, making way for the next group of titles. There are always a handful premiering each week and they have long been a boon to exhibitors.
Read more on deadline.com
