Holly Willoughby appeared horrified as she and co-host Phillip Schofield discussed the latest treatment loved by celebrities and social media stars.
The 'Fox Eye Facelifts' involve inserting plastic threads at the side of the eyes, to stretch the skin and create a new look.
Despite being billed as a quick and 'pain-free' procedure, more and more people are reporting life-threatening side effects.
Discussing the treatment on Wednesday's This Morning, Holly and Phillip were joined by influencer Ryan Ruckledge, who was gifted the procedure to promote it to his thousands of followers.
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