Italian Movie Business Seeks to Build on Growth at Berlin’s European Film Market
variety.comDavide Abbatescianni Italy will be the Country in Focus at the European Film Market, running this year from Feb. 15-21. One of the major producing hubs in the world with a long history of excellence, Italy is now going through a production boom driven by a rising global demand and a generous tax credit, capable of attracting massive foreign investment across fiction, documentary and animation.
According to the report on the circulation of Italian movies and series published by Italy’s Motion Picture Assn. (ANICA) and the local TV producers’ association (APA) in December, the total value of foreign contributions for both TV and film productions grew by 49% in the period 2020-2022, totaling $111 million from $74.5 million in the years 2017-2019.
Ahead of the busy EFM days, Variety caught up with Italian exec Roberto Stabile, head of special projects, directorate general for cinema and audiovisual-ministry of culture at Cinecittà. “Over the last few years, there has been great focus on backing the internationalization of Italy’s audiovisual sector.
We’ve made available a series of financial tools — each provided with a substantial budget — which allowed Italy to play a greater role in all international markets,” Stabile says. “This positive outlook has also been confirmed by the recent ANICA-APA research.
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