It’s Latin Music’s Biggest Year: Will the Grammys Acknowledge the Boom?
variety.comThania Garcia For the first time in history, an all-Spanish-language act is the biggest artist in the world. Benito Antonio Martínez Ocasio — better known as Puerto Rican rap-reggaeton titan Bad Bunny — is dominating the global music market.
He has been the world’s most-streamed artist on Spotify for two consecutive years. His fourth studio album, “Un Verano Sin Ti,” debuted at No.
1 on the Billboard 200 after its release in May and has spent 12 non-consecutive weeks there — that’s three months — making it not only the longest-running Spanish-language album at the top of the chart, but the first to hold the position for that length of time since Drake’s “Views” six years ago.
Bunny’s previous albums (including a greatest-hits collection and a collaborative set with Colombian reggaeton powerhouse J Balvin) have been certified three, six, eight, 10 and 24 times platinum in the U.S.
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