Inside the Grammys Gift Bag: Shop the Most Over the Top Swag
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No one will be leaving this year’s Grammy Awards empty-handed.Before the biggest names in the music industry take their seats at the MGM Grand Garden Arena this Sunday, they’ll make their way through the Grammy gift lounge to browse through dozens of luxury products curated by Distinctive Assets.
Lash Fary, the founder behind the Los Angeles-based marketing company, has put together the Grammys gift bag for the past 22 years, using the buzzy night as a way to shine a spotlight on a diverse range of products, brands and local entrepreneurs.“Despite challenging world events and significant logistical changes, we are excited to once again be creating amazing Grammy gift magic,” Fary said in a statement. “We are proud to continue a tradition of making our gift endeavor as inclusive as possible, representing companies owned and operated by individuals across race, ethnicity, sexual orientation, gender, and age.
These entrepreneurs not only make best-in-class products but also give back to their communities and the world at large.” The #GRAMMYGiftLounge hosted by Top Golf will be open to presenters and performers for three full days leading up to the ceremony.
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