who’s anchored “Inside Edition” since 1995, knows a thing or two about why the veteran newsmagazine still resonates in Season 35 — and why it’s outlasted most of its competition.“We’re familiar, we’re comfortable and [we’re] comforting at the same time,” Norville told The Post. “I think it’s really important for … our audience, who has come to rely on us for three-and-a-half decades.” For the week ending Oct.
2, “Inside Edition” was, once again, the country’s top-rated syndicated newsmagazine with 3.5 million daily viewers. It tallies approximately 370 million video views — per month — and has over 11 million subscribers on YouTube and more than 19.3 billion lifetime views.Norville, 64, spoke to The Post about the show’s trailblazing impact.Why has “Inside Edition” survived in such a brutal syndication landscape? The reality is [that] they say familiarity breeds contempt, but I believe in television that it breeds loyalty.
We really saw that during COVID when all of our worlds were turned upside down. “Inside Edition,” funnily enough, proved to be TV comfort food for our audience.
I think we were the only show of our kind that didn’t go into repeats or run an evergreen show. The first day they shut us down [in March 2020] we [shot the show] for the next two days from my kitchen.
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