Industrial Media CEO Eli Holzman on Unscripted TV Demand: ‘Our Business Is Booming’
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variety.comCynthia Littleton Business EditorEli Holzman, a veteran reality TV producer, used to joke that his company’s specialty was turning out “really good shows that are really hard to make that nobody watches.”But then came the streaming boom.
Now, as Holzman tells Variety podcast Strictly Business, there is seemingly insatiable demand for shows that would have been tough sells in the past.
He cited Netflix’s sleeper hit “Indian Matchmaking” as a prime example.“We thought, ‘Here’s another good show we’ve made that people will never see,'” Holzman says.
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