Iceland has launched the UK’s first supermarket home delivery app – allowing customers to shop on-the-go and collect Bonus points at the same time.
Right now, loyalty card holders must swipe their card at the checkout, however, the digital version means shoppers just need to scan their app at the till point to claim points.
As usual, customers get a £1 bonus for every £20 saved in the scheme. Shoppers can also top up their savings and check their balance using the app. “We’re thrilled to be launching our first-ever app,” said Iceland Foods chief customer and digital officer David Devany. “The Bonus Card app will allow more customers than ever to save when shopping with us in-store and online with ease.
Read more on mirror.co.uk
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