When it comes to finding a decent mascara, there are literally thousands of options to choose from. For most, a mascara that doesn't clump or smudge while making lashes look long and full is high on the agenda.
As a result, many beauty buffs will look to premium brands like MAC, Too Faced or Benefit - but with higher price tags, they're not the most budget-friendly of choices.
However, tens of thousands of Amazon shoppers 'swear by' a £5 mascara that's so popular, one tube sells every seven seconds.
At £5.41, essence Lash Princess False Lash Effect Mascara is cheap enough to use daily without the fear of running out, and has over 39,000 ratings.
Read more on manchestereveningnews.co.uk