How to wash jeans correctly to preserve the shape and colour of your favourite denim

ok.co.uk:

We hate to be the bearer of bad news, but you've probably been washing your jeans all wrong. We've all been there, you wash your favourite denim and then they're stiff as cardboard, or you spend 10 minutes wriggling on the floor trying to get back into them.

Worse still, the colour has run and faded and now they're no longer quite right. So what's the answer? Well you've probably been washing your jeans wrongly in the first place.

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View gallery According to multiple sources, including denim brands, you really should avoid washing your jeans entirely. So how do you keep your favourite jeans from.