How Television Markets Are Reinventing Themselves Amid Economic Industry Challenges
variety.comBen Croll Both MipTV and the wider TV business are at an inflection point. Times are tight for audiovisual producers, as the total pay-TV revenue pool continues to diminish, while streaming growth decelerates and consumers hit their subscription thresholds, altogether making for a pinched economic climate.
Now, against these headwinds – and against competition from other showcases and fonts of info made available and up-to-date all year long – MipTV must redefine itself.
Running April 8-10 in Cannes, this year’s MipTV will see a market in flux. After 2023’s more streamlined experiment, this upcoming edition will once again return the MipDoc and MipFormats sessions to a premarket perch on April 6-7, hosting a keynote from Trilogy Film founder Dawn Porter alongside presentations on the state of the unscripted nation and reports on commissioning trends.
And after six decades on the Croisette, this year’s edition will the last one held in Cannes, as organizers chart a move to London in 2025.
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