Six weeks into the writers strike, the early returns on summer studio films have been some of the best since Covid brought the exhibition business to a screeching halt.
But if SAG-AFTRA members trade lines of dialogue for picket lines beginning July 1, the business might well look like pandemic redux.
The domestic box office is just getting back on its feet, nearing $4 billion for the year and coursing 30% ahead of the same January-to-early June period a year ago.
Theatrical release dates have again become prized commodities worth millions of dollars in revenue and the grease for triggering movies’ downstream revenues.
Read more on deadline.com