Hisense's 43" 4K smart TV price has been slashed by £200 on Amazon in limited time deal

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Amazon has slashed the price of a popular Hisense TV in its January sale.The 43" Hisense 4K smart TV is now just £229, down from its usual price of £429.There's also a hefty discount on the 50" model, which is now only £279, reduced from £499.The Hisense TV has been given the 'Amazon's Choice' label, a tag reserved for highly rated and well-priced products that are ready to ship immediately.

Hisense is a popular brand known for its budget-friendly TVs, with this specific model offering 4K Ultra HD picture quality at a fraction of the cost of big-name brands.

READ MORE: Dunelm's £28 thermal curtains with 'excellent blackout' help homeowners save on heating bills READ MORE: Shoppers hail £64 air fryer as 'just as good' as Ninja and it'll save you £116 It features Dolby Vision HDR, capable of delivering highlights up to 40 times brighter than a standard picture.

It can also upscale non-4K content to ensure you always get the best image and has an adaptive light sensor that adjusts the picture based on the room's brightness.The Hisense TV is perfect for gamers due to its Game Mode PLUS setting, which enhances the TV's performance by reducing input lag and improving picture quality.