Can you say, “Netflix effect”? Nielsen reports the series of the summer Suits finally began to cool off around mid August, but it’s still clocking a significant audience since it launched on Netflix on June 17.
During the week of Aug. 14-20, Suits dropped below 3B viewing minutes for the first time since the June 19 interval. Make no mistake, the series still clocked 2.8B viewing minutes across Netflix and Peacock, blowing every other program out of the water.
But one can only imagine this means that viewing for the series will continue to trend down as more people wrap up their time with the happenings at Pearson Hardman (or Darby or Specter).
In a similar vein, HBO’s strategy to license some of its content to Netflix appears to be working. The sports dramedy Ballers dropped on Tuesday of this measurement period and, in its first week across both services, it accumulated 696M viewing minutes.
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