‘Happy’s Place’ Gins Up Solid Pilot Audience, Surpassing 10M Cross-Platform Viewers Since NBC Debut
deadline.comEXCLUSIVE: Reba McEntire is raking in a solid audience on Happy’s Place. The pilot, which debuted on October 18, has now amassed 10M cross-platform viewers in the week since it aired, according to NBCUniversal.
That’s up 150% from the 4M it managed in the live + same-day window. Speaking of live viewership, Happy’s Place breathed some life into the generally sleepy Friday primetime, improving the 8-8:30 slot by 90% in total viewers.
In terms of streaming, the episode is currently NBC‘s best new comedy launch ever on Peacock, based on the three-day average minute viewership.
It’s no doubt that Reba McEntire is a draw for the network, as she also serves as a coach on The Voice, which continues to be the most-watched alternative series for the fifth consecutive season.
Read more on deadline.com
