Hallmark to Expand Reality & Unscripted Content, Stars Lacey Chabert & Jonathan Bennett Explain Why It Works So Well For the Network

justjared.com:

Hallmark is reportedly planning to expand their footprint in the reality and unscripted TV show world! The brand already had some big successes with this form of content, which is different than their usual films.

Two examples are the competition series Finding Mr. Christmas, hosted by Jonathan Bennett, and Celebrations with Lacey Chabert, an unscripted series focusing on celebrating those who’ve made a positive impact in their communities. Keep reading to find out more… THR reports that the network plans to launch titles on the regular channel, as well as their streaming service Hallmark+.

Some options include “a baking competition and a murder mystery competition series,” along with the already-renewed Finding Mr.

Christmas and Celebrations. David Stefanou, Hallmark’s head of unscripted content, shared with the publication, “Hallmark is known around Christmas time and around the holidays, but there’s an opportunity to tell those stories year-round.