Tyler Hynes Andrew Walker hallmark stars Nielsen Tyler Hynes Andrew Walker

Hallmark’s ‘Three Wise Men And A Baby’ Becomes Basic Cable’s Most-Watched Movie of 2022

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Christmas has already come early for the Hallmark Channel: Three Wise Men and a Baby has become the most-watched movie of the year to date across ad-supported cable in key demographics, according to Nielsen.

Three Wise Men and a Baby, which premiered on Nov. 19 as part of Countdown to Christmas, averaged 2.9 million homes, 411,000 women 25-54, and 3.6 million total viewers, according to Nielsen.

It was ad-supported cable’s most-watched movie of the year to-date among homes, viewers, women 18+, persons 18+, women 25-54, and women 18-34.

The movie stars Andrew Walker, Tyler Hynes, and Paul Campbell as three brothers who find themselves caring for a baby that was left anonymously at the firehouse.

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