Ghosts spooked up record viewership with its holiday-themed episode on Thursday. The special one-hour episode of the CBS comedy took home an average of 7M viewers, according to live + same day Nielsen data.
That’s a +7% gain from the series’ average viewership across Season 2. The episode also played well on social media, driving over 119M potential social impressions, the largest totals since the season 2 premiere on September 29, CBS reports.
That’s about a 22% increase in social impressions week-over-week. Ghosts has been quite popular since it launched last year.
In September, Season 2 premiered to a same-day audience of 6.15M, winning its half-hour and jumping 11% over Season 1’s premiere.
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