Gene Simmons explains thought process behind selling fans a chance to be his “personal assistant and roadie for a day” for $12,500

nme.com:

KISS’ Gene Simmons has explained why he’s charging fans a hefty sum to be his “personal assistant and band roadie for a day” – see what he had to say below.Earlier this month, the bassist made headlines when he launched a handful of Experiences for fans to purchase ahead of his now-postponed North American tour, with one dubbed ‘The Ultimate Gene Simmons Experience’ – which gives a fan the opportunity to help with load-in at the venue, stage set-up, and the ability to sit in on the sound check and hang out backstage.For a steep $12,495 (£9,667) in addition to the original ticket price, Simmons would also join the fan turned-roadie for a meal and introduce them during the show.

The fan – who is allowed to bring a friend along – will also receive an autographed bass guitar from Simmons himself.Last week, it was announced that his North American tour – set to kick off in April – was being postponed to “early 2026”.

While a cause for the postponement was not revealed, it was confirmed that it was not due to health issues.Earlier this week (March 25), Simmons spoke to The New York Post, where he explained his thought process behind the exorbitantly priced roadie package: “When I was a kid and went to see shows, I was always curious, ‘What’s it like when they’re in a hotel?

What’s it like when the stage is set up? What’s it like being onstage when they’re performing and seeing the audience from the stage?’”He continued: “I decided, ‘You know what, nobody’s ever done it.