EXCLUSIVE: Fuse Media has turned to AI dubbing for a Spanish-language version of its FAST channel Backstage.
Latino-owned biz Fuse has teamed with UK-based AI dubbing company Papercup to launch Backstage in Mexico on Samsung TV Plus sets.
Papercup has dubbed more than 200 hours of content in Latin American Spanish. The channel features inspiring stories from creatives such as Jennifer Lopez, Taylor Swift and Snoop Dogg.
Since its launch, Backstage has grown for 13 straight quarters with total minutes view posting double-digit year-on-year gains in Q3 2023.
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