Friday Ratings: NBA Hoops, ‘WWE Friday Night SmackDown’ On Top
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deadline.comSanta had a brand new bag for Friday Christmas night network ratings, and it was a mixed offering, not unlike the gifts around the Christmas tree.The National Basketball Association’s day-long celebration of sports led the demos, scoring a 1.1 and 3.74 million total audience for its hours-long programming for ABC and ESPN.
That’s the good news – the bad news is that’s down massively from past performances. In a season where the NBA is trying to lure back fans who were turned off by last season’s overt politics and the less-stimulating bubble version of the sport, it shows there’s a lot of ground to make up.ABC’s Black-ish benefited from the strong lead-in of basketball and managed to hold it, even with a repeat.
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