France’s Newen Studios Rebrands as Studio TF1 as It Fully Steps Into Theatrical Distribution

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Elsa Keslassy International Correspondent Newen Studios, a French media group wholly owned by TF1, is entering a new era in which theatrical movies and the international world will play a bigger role.

After welcoming in April Pierre Branco, former country manager for Warner Bros Discovery in France, Benelux and Africa, as its new CEO in April, the company is rebranding as Studio TF1, reflecting its expanded global reach and ambition.

The company, which was previously involved in distribution in cinemas via its partnership with French studio UGC, will now be fully moving into theatrical distribution starting in 2026 as part of its mandate to ramp up film production and distribution. “In this market which is undergoing radical transformation and consolidation, we’re convinced that it’s important to emerge, to have an image that speaks for itself, a name that speaks for itself, and also to be associated with solidity, with a partner with whom we want to work, in whom we have confidence and who’s there to stay as is TF1,” said Branco in an interview with Variety, adding that the company’s new name emphasizes “the importance of production and distribution for the TF1 group as a strategic activity.” Today, Studio TF1 boasts 50 production companies across 12 countries which are mainly TV companies, and under Branco’s new leadership, the banner will look to strengthen its presence in the film landscape, building on existing strengths across various genres and markets.

In 2025, the company will be producing 3750 hours of programming, Branco said. On the distribution side, Studio TF1 has a library of 20,000 hours, including 1000 movies.

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