First Black hair Christmas advert airs on British TV throughout November

ok.co.uk:

As Christmas adverts land on our screens once more, you might spot the first ever black hair ad landing on screens. For the first time, there'll be advertisement where Afro hair products will be championed.The first for British TV will see the advert starring a Black woman as she struggles to get her hair tresses in shape for a Christmas party.

Her bristle brush doesn't come in handy, and she instead receives an Afrocenchix gift from friends to give her curls the boost they need.

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