French broadcasters TF1 and M6 have each set new three-year ratings highs in the market over the past two weeks of Euro 2020 play as locals were glued to matches involving World Cup champions — and presumed Euro favorites — France.
While figures are likely to soften now that Les Bleus have been knocked out of the tournament, TF1 again on Monday night scored the biggest audience for any program on a single network since 2018’s World Cup final.
An average 16.3M viewers (63 share/18.1M peak) watched France be defeated by Switzerland in a dramatic match that ended with a penalty shootout in Bucharest.
In German-speaking Switzerland, a peak of 1.6M tuned into SRF to watch the home team action that ended when French forward Kylian Mbappé’s final
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