Emily Maitlis Jon Sopel Dino Sofos Lewis Goodall Britain BBC show Exodus Dino Franchise Emily Maitlis Jon Sopel Dino Sofos Lewis Goodall Britain

Dino Sofos, Creator of The BBC’s ‘Brexitcast’ Franchise & The Man Who Helped Tempt Broadcasting Heavyweights Emily Maitlis & Jon Sopel Away From The BBC, Talks Global Podcast ‘The News Agents’ & Plans For His Persephonica Production Outfit

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deadline.com

Dino Sofos might not be a household name in the same vein as Edinburgh TV Festival MacTaggart lecturer Emily Maitlis or former BBC North America Editor Jon Sopel, but he has had a mighty impact on the British broadcasting news landscape of late.The creator of the hugely-popular Brexitcast, Americast and Newscast BBC Sounds podcast franchise exited the BBC after 15 years last November to set up his own production outfit, Persephonica, with Tom O’Hara, and has since had a hand in tempting BBC lifers Maitlis and Sopel away from the corporation, amidst a wider talent exodus that has left Broadcasting House bosses nervous.Along with another ex-BBC heavyweight, Policy Editor Lewis Goodall, Persephonica is gearing up for the launch of Global podcast The News Agents, a daily audio show “holding power to account without fear or favor,” according to Sofos, who speaks to Deadline in the weeks before the launch.

He is one of the most powerful figures in the British news game you’ve never heard of.“I was speaking to Emily towards the end of last year and knew she was getting itchy feet,” explains Sofos. “We went for a walk just before Christmas and were kicking around ideas.

In the end we said we missed Americast so got in touch with [her Americast co-host] Jon [Sopel] and went from there.”At the time, Sopel had been “tapped on the shoulder” about the vacant BBC Political Editor role, says Sofos, but he thought Sofos and Maitlis’ idea for a new podcast sounded “fantastic” and exited alongside Maitlis several months later, with Chris Mason instead replacing Laura Kuenssberg in the BBC Political Editor top job.‘The News Agents’The trio pitched to British radio station owner Global, fairly new in the podcast game, and soon after had

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