Cynthia Erivo & Ariana Grande Tease ‘Wicked’ Release With Message To UK Audiences In Moments Worth Paying For Campaign
deadline.comCynthia Erivo and Ariana Grande will star in the film adaptation of the Broadway musical Wicked, which will be released in theaters later this year.
The duo playing Elphaba and Glinda made an appearance in the Moments Worth Paying For campaign teasing the Jon M. Chu-directed film. “Seeing a film on the big screen, is an experience like no other,” Grande says with Erivo adding, “You can embark on any adventure.” Grande continues, “Visit extraordinary new worlds,” and Erivo adds, “Even defy gravity.” “With Wicked, everyone will have a chance to fly,” Grande says. “So grab your friends and family and discover the spectacle only cinema can deliver,” Erivo says.
The Moments Worth Paying For campaign is driven by The Industry Trust, which aims to address film and TV copyright infringement and invite audiences to experience film through legitimate sources.
Wicked will release on November 22 in the U.S. and the U.K. RELATED: Ariana Grande Explains Voice Change Following Viral Video Wicked will be released in two parts, with the second part of the film set for release on December 25, 2025.
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