Cristiano Ronaldo proving shirt sales myth is actually right at Manchester United
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manchestereveningnews.co.ukGet the United transfer latest, team news, match updates and analysis delivered straight to your inbox every day for free The myth that shirt sales can pay for a player’s transfer is usually wrong in most cases, but with Cristiano Ronaldo’s return to Old Trafford it looks set to be the case.
In just the first 12 hours of his squad number being announced by Manchester United, Ronaldo No.7 shirts racked up £32.5million in sales across the multiple platforms it was available, according to website lovethesales.com With how the deal with kit sponsors was worked out, United have gained 10 per cent of the proceeds, which stacks up to around a quarter of the fee for Ronaldo.
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