Court TV Strikes Deal With AI Company Veritone To Store & License Archival Trial Footage

deadline.com:

Court TV has inked a deal with the artificial intelligence company Veritone to store and monetize its extensive library of archival legal content.

The channel, founded in 1991, boasts comprehensive coverage of many of the most historically significant trials in U.S. history.

Using Veritone’s “Digital Media Hub,” Court TV’s content will now be easily accessible to affiliate network stations, media professionals, partners and legal institutions. “The interest and demand right now for, frankly, sensational legal cases is at an all time high, and Court TV is absolute leader there,” Veritone’s CEO Ryan Steelberg tells Deadline. “I think this is going to be a big win for them, and we’re honored to be a part of it as their technical partner.” Veritone will also license Court TV’s content to filmmakers, documentarians and podcasters, in an effort to “capitalize on new revenue opportunities by offering its unique content to an even broader audience,” the company says.

This marks a continued effort by Veritone to tread into the film and television industry, after the company struck an agreement with top talent firm Creative Artists Agency to store clients’ digital assets.