Confronted with a question increasingly on investors’ minds — namely, is streaming a real business? — Comcast CEO Brian Roberts made the case that for his company it is.“You got to be able to make money and you’ve got to have a roadmap to get there.
And we believe we can do that,” the exec said during a keynote conversation at the Morgan Stanley Technology, Media & Telecom Conference.Comcast’s NBCUniversal division launched direct-to-consumer streaming service Peacock in mid-2020.
It has managed to get about 24.5 million monthly active users as of the end of 2021, which is ahead of internal projections but far from the top echelon of streaming.
About 9 million of regular users are stand-alone subscribers paying $5 a month (or $10 without ads) for Peacock Premium. Another 7 million get the premium service bundled with their pay-TV or broadband subscriptions.
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