Sian Heder film record Sian Heder

‘CODA’ Sparks First Sundance Film Festival Bidding Battle

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CODA was the right film to start this year’s virtual Sundance Film Festival. Writer-director Siân Heder’s coming-of-age drama about a girl who is the only hearing person in her deaf family premiered last night in the U.S.

Dramatic Competition. The pic was well received among buyers, and we hear there have been multiple offers already.We hear the bidding is heading close to Palm Springs territory.

That was the Andy Samberg-Cristin Milioti movie that broke the Sundance sales record last year with its $22.5 million deal to Neon and Hulu.

Whether it gets there or not, everyone wants this one, and CODA is surely to be the first giant deal of this Sundance.The film (the title’s acronym is for Child of Deaf Adults) centers on Ruby (Emilia Jones),

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