CNN Worldwide CEO Mark Thompson unveiled more details of a “one newsroom” strategy to merge linear and digital newsgathering, while he announced that about 100 employees would be impacted by staff reductions.
The CNN workforce is about 3,500. Thompson also announced that CNN.com will announce its first subscription product later this year. “We want to build on CNN.com’s reach with a new focus on engagement and frequency – how long our users spend with us and how often they return – by improving the quality of the product experience and giving users powerful reasons to come back to us more often,” Thompson wrote in a memo to employees.
He said that the subscription offerings will be “want to use” paid offerings that will be anchored by lifestyle journalism. He also announced the launch of additional FAST Channels, with CNN Originals and CNN en Espanol debuting later this year.
They will be added to the CNN and CNN International FAST channels. Thompson had signaled staff reductions in a previous memo as it restructures its operations.
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