Charli XCX shares ‘Brat’ manifesto from 2023: “We must cultivate chaos, desire and destruction”

nme.com:

Charli XCX has shared her ‘Brat’ manifesto from 2023, which led to the creation of her smash-hit 2024 album.In a post on her private Instagram account shared yesterday (December 29), Charli shared screenshots of a document file detailing her ambitions that would come to fruition in this year’s “Brat summer”, including guidelines for the album’s artwork, music style, and promotional campaign.The manifesto was written and addressed to her label Atlantic, a subsidiary of Warner Music Group.On the artwork, which features a now-iconic bright green with an enlarged ‘Brat’ text, she wrote: “The artwork for ‘Brat’ will be obnoxious, arrogant and bold.

Some people will hate it. It will be heavily text based, either font on a plain background or some kind of painting on a wall or disregarded object.”On the album’s sonic direction and subsequent promotion, a portion reads: “There is no explanation for what I do.

The answer is always ‘no comment’. We must cultivate desire, chaos and destruction. The whole album campaign is high art.”It also details her early plans to “throw a rave” before the album’s release, resulting in February’s ‘PARTYGIRL’ Boiler Room set, along with a final liner that reads: “The angels are ready and waiting.

This is the moment.” See screenshots from the post shared by Twitter/X account Pop Crave below.Charli xcx shares her ‘BRAT’ manifesto from summer of 2023:“The artwork for BRAT will be obnoxious, arrogant and bold.