CAA’s Richard Lovett On Fighting For Client Pay When “Streamers Are Not Anxious To Share Their Data”

deadline.com:

CAA co-chair Richard Lovett said the agency’s battle with Warner Bros. and Walt Disney over client compensation – conflicts that in the past have rarely spilled into view publicly – are part of a broad struggle to define value in a streaming landscape where numbers are scarce.“How do you understand and protect the value of a client?

How should a client be paid … when data is something we are chasing,” he said during a Q&A at the WSJ Live conference Tuesday.“So when Warner Bros.

announced late last year that its 2021 film slate would be released day-and-date on HBO Max, “We ended up having to be public in a little bit of a conflict,” Lovett said.