BRITs revives Global Icon Award for first time in five years for Taylor Swift

completemusicupdate.com:

Taylor Swift will receive the Global Icon Award at the BRITs tomorrow, it has been announced. The prize is being given “in recognition of her immense impact on music across the world and incredible repertoire and achievements to date”.

Because being popular is not recognition enough.The Icon prize is only handed out occasionally, for reasons that are often somewhat opaque.

It was first handed to Elton John in 2013, seemingly in an effort to launch a spin-off event to the main BRITs ceremony. It was then revived in 2016 as part of a hastily thrown together tribute to David Bowie, who had died weeks earlier.

Then later the same year it was given to Robbie Williams because he had an album to promote.Now Taylor Swift is to become the first.