‘Blue Beetle’ Has Ticket To Ride Past ‘Barbie’ This Weekend – Box Office Preview
deadline.comIn what is poised to be a case of Warner Bros beating itself for the No. 1 spot at the box office this coming weekend, the studio’s new DC superhero title, Blue Beetle, is poised to halt Barbie‘s three-weekend streak with a $28M-$32M opening. Barbie, meanwhile per industry sources, is looking at a $22M-$24M fourth weekend, -30%.
Through Monday, the Greta Gerwig directed Mattel doll feature counts $531.2M. As we told you, the Angel Manuel Soto directed Blue Beetle is overindexing with Latino and Hispanic audiences, hence the hope is that there will be plenty of walk-up business, which was the case with Warner’s The Meg 2: The Trench hitting a $30M start at the top of its projections two weekends ago.
Blue Beetle crawls into 3,850 locations and will play in Imax, which the pic gains in full from Oppenheimer. In addition the DC superhero movie, which was originally conceived for Warner streaming service Max, will play in Dolby Cinemas, PLFs, drive-ins, and motion seats.
Previews start Thursday at 2PM. Again, this August looks like it’s on steroids next to last August which was laid bare after Sony’ Bullet Train as features were delayed due to a clog in the post-production pipeline on account of Covid.
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