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Beware funeral price comparison websites that are a total RIP-off

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www.mirror.co.uk

A pandemic is probably a good time for some aggressive marketing if you’re a cynical company selling plans for pre-paid funerals.

Around 200,000 such plans are sold in the UK every year, and MyFuneralPlanSupermarket.co.uk promises to compare providers to give you the best price.

But I found that its results are skewed to push you towards one particular provider – and it’s one that is not registered with the regulator Funeral Planning Authority.

When I put the price comparison site to the test, a range of providers were given mediocre 3/5 ratings, and only Empathy UK Funeral Plans was given the maximum 5/5.

Read more on mirror.co.uk
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