Beauty buffs throw away expensive anti-ageing creams for £18 no-wrinkle serum that does it all when paired with moisturiser

manchestereveningnews.co.uk:

If you follow skincare trends then you might know there's been a bit of a backlash on regimes featuring a dozen steps. Instead, people are wanting more streamlined morning and evening regimes that incorporate fewer products but that have multi-benefit results.

One product currently flying off Amazon's shelves is Nivea's Q10 Anti-Wrinkle Expert Dual Action Serum (30ml), £18 here, and it's the perfect product if you're looking for a one-serum-does-it-all.

With a clinically proven formula four times more potent than just using a day cream alone, and with a hefty concentration of pure Q10 –an essential antioxidant that plays an important role in giving youthful-looking skin by supporting collagen and elastin production – 91% of users in a test conducted by the brand noted a visible reduction in deep wrinkles while a whopping 97% said their skin looked smoother immediately.

With results visible within two weeks, this rapid glycostop – an addition which inhibits glycation and prevents new wrinkles from forming – and Q10-packed formula has quickly become popular with Amazon skincare shoppers, who say the multi-benefits of the formula has enabled them to streamline their skincare line-up and ultimately save money. READ MORE: The £10 Boots anti-ageing eye cream said to 'obliterate' wrinkles and sagging eyelids now on sale READ MORE: 'Magic plump in a bottle' beauty buffs insist works on even the deepest set wrinkles slashed in sale One five star reviewer said: "There is nothing not to like about this serum, my skin feels fresh and radiant, and it layers nicely underneath my daily moisturiser.