BBC and NBCUniversal Co-Commission Belgian Travel Reality Competition Show ‘Destination X’
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variety.comNick Vivarelli International Correspondent BBC and NBCUniversal have co-commissioned travel reality competition show “Destination X” from a format that originated in Belgium where it’s become a hit.
The format created by Antwerp-based production company Geronimo and distributed globally by Be-Entertainment mixes fantasy and reality within a road trip setting.
In “Destination X” 10 contestants board a Destination X Bus with blacked-out blinds. Throughout the trip reality is regularly tweaked to mislead the contestants as well as the viewers at home.
At the end of each episode, the contestant who places their X on a map furthest away from the bus’s actual location has to leave the game and loses their shot at winning a cash prize.
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