EXCLUSIVE: Big Brother seller Banijay Rights has signed a former BBC Worldwide Director as the head of its sales and co-pros in German-speaking territories.
Isabelle Helle joins in the SVP German-Speaking Territories and Poland post to oversee a crucial clutch of territories for the French-headquartered sales powerhouse.
The team has had a slight rejig. Helle’s predecessor, Veronique Verges, was previously SVP German-Speaking Territories, Poland & Hungary, before leaving at the end of March.
Helle is a former Director of BBC Worldwide Germany and has most recently been running her own consultancy, managing various domestic and international projects including high-end co-production deals.
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